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Welcome to English as a Second Language Podcast number 708: Trademarks and Logos.

This is English as a Second Language Podcast episode 708. I’m your host, Dr. Jeff McQuillan, coming to you from the Center for Educational Development in beautiful Los Angeles, California.

Our website is eslpod.com. Support this podcast by becoming an ESL Podcast member; more information can be found on our website.

This episode is called “Trademarks and Logos.” Let’s get started.

Bianca: Look at this logo I designed for our new line of products.

Vien: That’s really nice, but it looks a lot like our competitor’s logo. In fact, it’s almost identical.

Bianca: No, it’s not. The color is a different shade of green, the graphic is smaller, and instead of a picture of a woman, I’m using a picture of a man. They’re nothing alike.

Vien: That’s not what most people would say. Looking at your logo and our competitor’s logo side by side, I’d say this was a clear case of trademark infringement.

Bianca: Okay, to be honest, I purposely made them look a little alike so that customers